Exhibitor Newsletter - August 2011 Issue

Farwest Show

The all-new 2011 Farwest Show is closer than you think!

It's August already and Digger: Farwest Edition magazine is officially out in your customer's hands. As always, it includes the official show guide and has a product and alphabetical listing of every company exhibiting at the show. If you purchased a booth after it went to print an amendment list will be available to attendees at the show. If you are an advertiser in the Digger: Farwest Edition, the page of your ad is cross referenced with your alphabetical listing.

Are you ready?

Remember to check the Quick Reference Guide to see what you have left to do.

If you forgot to make a hotel reservation and need to receive the discount price, email Aimee McAuliffe at amcauliffe@oan.org and let her know the hotel you want and the check-in and out dates and she will forward to her contact at the hotel.

Have you remembered to order electricity? You can do that online. Click here.

Have you remembered to order your exhibitor parking passes for under the I-5 Bridge? You can do that here. We will turn off the online capability to purchase them on Wednesday, August 17 at Noon PST.

Do you need to arrange shipping with DWA? The deadline is August 18! See your Exhibitor Kit.

Free Passes

Don't forget to hand out the 10 FREE Customer passes. If you need to register more people for Expo-Only than you can still go on-line and purchase a badge at $5.

Reminders:

  • Register for your exhibitor badges early so that staff merely has to pick it up when arriving on-site. No waiting in line to have them made!
  • Get your proof of insurance into the OAN office so you don't have to worry about it on-site.
  • Rent a Lead Retrieval Scanner for easy follow-ups after the show.
  • Hire Linda Cahan, international expert in visual merchandising to help supercharge your booth design. Linda will be available for consultations during show hours to help you merchandise your product and create a booth attraction strategy. A 35 minute consult is available for a discounted price of $50 – this is over 40% off her normal rate. To make your reservation, call the OAN office at 503.682.5089 or email info@farwestshow.com.

News for 2012

The Farwest Show is creating an ALL-NEW Floor Plan next year and we want you to be a part of it. The new plan will feature:

  • More corners and endcap opportunities
  • Aisles leading towards the loading dock, making move in and out easier
  • Less booths facing a wall
  • More specialty plant displays
  • Expanded New Varieties Showcase and Garden Center Pavilion

We understand that many exhibitors have been in their booth for several years and we want you to know how much we appreciate your participation. Our relocation process will honor this relationship. Look for more information in your Exhibitor Packet at Check-in and in post-show follow-up.

Quick Reference Guide

Become a Fan

2011 Seminar Schedule

Fair-Guide Warning!


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Thank you to these Farwest Show sponsors!

Produced by the OAN
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"For the Success of the Industry"SM

The Farwest Show is produced by the Oregon Association of Nurseries (OAN), a trade organization representing and serving the interests of the ornamental horticulture industry. By attending the show, you are actively supporting an association that works hard on behalf of your interests. Any revenue realized by the OAN is reinvested into the industry through Education, Research, Marketing Support and Government Relations.

           

Oregon Association of Nurseries
29751 SW Town Center Loop W. Wilsonville, OR 97070
Phone: (800) 342-6401 • (503) 682-5089 • Fax: (503) 682-5099 • E-mail us