Factors Affecting Short and Long-term Demand in the Future
The post-Great Recession years have been a mixed bag for the green industry. While many firms exited the industry during the economic downturn, those left standing have returned to semi-profitable times — some more and some less. The supply of green industry products and services has gone from oversupply to shortages and have now stabilized to a great extent. This means that demand-side factors become all-the-more critical in determining the future profitability of firms in our industry. In this session, Charlie will explore the major determinants impacting demand for green industry products and services in the short-term and in the long-run. If you want the necessary information to formulate your strategic marketing plans for the future, you will not want to miss this session!
This year you'll find an extraordinary lineup of new and in-demand speakers, industry favorites, the latest in ideas and opportunities, and the information you need to grow yourself and your business in our ever-changing industry. From hands-on, interactive sessions to technical sessions for growers, retailers, landscapers and business professionals you'll leave feeling refreshed, reenergized and ready to tackle the year ahead.